Canon U.S.A. supports the 8th annual Small Business Saturday
Canon U.S.A. announced its participation in this year's Small Business Saturday, taking place on November 25th.
Small Business Saturday was created by American Express in 2010 in response to small business owners' most pressing need: more customers.
And Small Business Saturday is a day dedicated to supporting the local businesses that can help create jobs, boost the economy and preserve neighborhoods around the country.
Ina showing of service and support for its small business, entrepreneurial and home office customers, Canon is partnering with mother/daughter team, Shark Tank™favorites and founders of Wicked Good Cupcakes™ Tracey Noonan and Dani Vilagie.
Moderated by New York Times bestseller Carol Roth, the self-made mother-daughter duo will host two Facebook Live events at Canon U.S.A. headquarters on Tuesday, Nov. 14 (12:30 and 3:30 p.m. EST)offering first-hand insights, tips and advice for current and aspiring business owners as they head into Small Business Saturday. Viewers will have an opportunity to ask questions from these leading experts via the live feed.
Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for small businesses across the United States. In 2016, an estimated 112 million consumers reported shopping at small businesses on Small Business Saturday, according to the 2016 Small Business Saturday Consumer Insights Survey. The day was also championed by elected officials in all 50 states and Washington, D.C.
Small Business Saturday celebrates the diversity of small businesses across the U.S.,and Canon U.S.A. recognizes the importance of supporting small businesses, the jobs they help create, and the culture they instill in local communities. According to the U.S. Small Businesses Administration, as of 2014, small businesses nationwide accounted for 63 percent of net new private-sector jobs created and represented 99.7 percent of firms with paid employees. Merchants and consumers can learn more about Small Business Saturday and how to get involved by visiting ShopSmall.com.